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Go 5G: Upgrade Your Life With These 5 Words

Go 5G: Upgrade Your Life With These 5 Words

I take on new themes every year. Often they are small phrases or tiny one word concepts that help me improve my life. Believe me, you can spend a lifetime appreciating the implications of seemingly small words. Here are 5 G-words whose lessons will bring you greater...

7 Universal Metrics That Will Elevate Your Biz & Life

7 Universal Metrics That Will Elevate Your Biz & Life

In this post, we'll discuss 7 metrics that are fit to help any endeavor, of any size elevate and grow forward. A wise, old man (Joe Rohde) once told me, “where you look is where you go.” This is true in business and life. And it’s really easy to focus on the wrong...

Relationships : The MVP of Metrics

Relationships : The MVP of Metrics

Relationships : The MVP of Metrics Track this: The number of people you are serving face to face, the type, level and commitment to service. Simply tracking and valuing this will make it easier for you to create and give more value in your products and services, and...

Measure What Matters: Count Your Real Fans

Measure What Matters: Count Your Real Fans

Track This: The number and quality of those people who like you, like what you do, and want you to succeed. Let’s begin by defining what I mean when I say fan. I’ll give you a hint, it has little to do with social media. A fan is someone who knows you, likes you,...

Saving a Cherished Brand: REI’s Eroding Customer Experience

Saving a Cherished Brand: REI’s Eroding Customer Experience

In June of 2013 REI reduced it’s lifetime return policy to just one year - equivalent or lower than the manufacturer’s warranty.  Citing the growth of abuse of the long time policy, REI decided to end it’s original 100% Lifetime Satisfaction Guaranteed...

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