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Articles
Introducing The Dark Arts Guide to Social Media
Every marketer and the whole world seems to tell you, that you need to be all-in and engaged in social media, building a following on every platform, advertising on every platform, and so on. They want you to do it all right? Oh, and to completely dodge the ROI...
Memes 101: Better Know Your Memes
What is a meme? A “meme” can be a still or animated image used to convey a phrase, concept, or context, it is used to replace words. It is usually a humorous image, video, piece of text, etc. that is copied (often with slight variations) and spread rapidly by Internet...
Show Notes The Heroik Hour 09 – 11 Tips for Do Overs, Pivots & Building From the Ground Up
https://youtu.be/N5weA495sMo Disclaimer: Below is the script I use and riff from for the show. It doesn't have everything, and if you're looking for the hidden track after party and the tips and nuggets therein, you'll have to listen to the entire end of the show. The...
Are You Brave Enough To Light This Candle?
Our convictions resolute, Our is purpose clear, & our strategy sound. The trajectory is known. The future is not. And this engine will take us To new frontiers Or to the great beyond. Only one question remains Are You Brave Enough To Light This Candle? Growth...
Show Notes: The Heroik Hour – 08 – How to Supercharge Your Self Worth
https://youtu.be/WktjANFsm2E The Heroik Hour Episode 8 - How to Supercharge Your Self Worth DRAFT 2 Hey There, and welcome to the Heroik Hour, the podcast where we discuss and bring together Technology Leadership and Culture giving you a little Heroik TLC to...
Show Notes Episode 7: Meetings & the Power of the CAPE
https://youtu.be/_Cu2z2Mmy9U Disclaimer: Below are my show notes. These are notes, not a transcription, and they may have the grammatical accuracy of the roughest draf of a term paper. Hey There, and welcome to the Heroik Hour, the podcast where we discuss and bring...
Show Notes Episode 6 Big Data – Does More Guarantee Better?
https://youtu.be/QyCqpculEwY When you think of big data, you think of big business right? Well you shouldn’t. Every business should and probably is taking advantage of the heaps of data flowing out there. Here are but a few examples: -Google analytics -Facebook...
4 Take Aways From Walmart’s Acquisition of Jet.com
1. Buying that which you don’t understand. Jet seemed to inject all of their money into their marketing, on the novelty of curation. There was little evidence to show that they were retaining the customers when the novelty wears off. Jet was just too new. It had a...
Show Notes Episode Alpha – What is This Heroik TLC You Speak Of?
https://youtu.be/_kxvy8Vy6Pk Disclaimer: Below are the show notes and script that covers the podcast more or less. These notes will be more concise and tight as I find my narrative style and framework for the show. So bear with me. Welcome to THE Heroik Hour Podcast...