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Track Your Traffic

Track Your Traffic

Track This: The number of visitors who interact with your business, and the experiential paths they take. Traffic, or the number of visitors who interact with your business or endeavor is incredibly important to measure. Whether you have a website or a brick and...

How I Met Your Story: 12 Copywriting Formulas for Heroik Content

How I Met Your Story: 12 Copywriting Formulas for Heroik Content

Below is a free chapter from our book, The Heroik Power of Headlines. If you like this post, you'll love our book. If you find this content leaves you with a lot of questions, you'll also love our book. Read on and enjoy! You’ve heard it said from every corner of the...

Total Recall: Learn in a Flash With Studyhive

Total Recall: Learn in a Flash With Studyhive

Everyone has something important they need to remember but, often our memories fade and decay over time. The likelihood of remembering a single piece of information decreases after each minute that passes. This is exacerbated by the fact that in the digital age, we’re...

Must Read: The Heroik Power of Headlines

Must Read: The Heroik Power of Headlines

There are many books out there disguised as how-to's, prompting you to tell your story through social media, and to use it as a platform to build a more authentic brand. But let's be real, most of these books are far removed of specifics with watered...

On Heroik Leadership

It seems that the only feats worth celebrating are those that change the world.  And in doing so, we ignore and devalue the Heroik things we can do every single day. When we take away the moments in our lives where we are truly Heroik, and do not let ourselves feel...

Saving a Cherished Brand: REI’s Eroding Customer Experience

Saving a Cherished Brand: REI’s Eroding Customer Experience

In June of 2013 REI reduced it’s lifetime return policy to just one year - equivalent or lower than the manufacturer’s warranty.  Citing the growth of abuse of the long time policy, REI decided to end it’s original 100% Lifetime Satisfaction Guaranteed...

10 Sobering Realities in Social Media

10 Sobering Realities in Social Media

It is in  Heroik Media's best interest to improve image and competitive climate of social business. So, to that end, we will make a substantial effort to raise the bar, increasing the expectation placed on the local social media and business community by...

A Sponge For Experience

Everywhere I go am like a sponge. I soak up design, layout, business model, marketing strategy, narrative, culture, the sales approach; all of it. What people see, hear, smell, taste or do when they enter a space guides their feelings, expectations and perceptions....

Adapt and Evolve: New Challenges for the Enterprise

Once upon a time, you could simply describe to a department or team, the work that had to be done and how to do it. The approach of the Industrial Age, was deploy a narrowly-focused system that effectively does X. This worked with the expectations of its time, up to a...

Must Be Present to Win

Must Be Present to Win

In order to get somewhere, you have to be somewhere first. Instead of obsessing over getting somewhere fast, focus on being somewhere completely. Being who you are right where you are will allow you to practice more authentically, generate more opportunities, and...

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