Nicholas McGill, Author at heroik.life

2014 Wake Island Mud Run

Heroik Media working with Wake Island Water Sports created the 2014 Wake Island Mud Run. Project Overview: The Wake Island Mud Run was a 5k, family friendly fun run around the Wake Island WaterPark in Roseville, CA. This was a massive project with a lean budget and...

Making Connections: 12 Things Online Dating Can Teach Biz About Connecting on the Web

Uncategorized

When it comes to doing business on the web, one need look no further than the world of Online dating to glean a little insight and direction. In this post we’ll explore 12 things the singles scene on the web can teach business about creating high quality...

Saving a Cherished Brand: REI’s Eroding Customer Experience

Adventure, Brand, Marketing

In June of 2013 REI reduced it’s lifetime return policy to just one year – equivalent or lower than the manufacturer’s warranty. Citing the growth of abuse of the long time policy, REI decided to end it’s original 100% Lifetime Satisfaction Guaranteed...

How Fast is Starbucks’ New Google WiFi? The Speed Test

Mobility

At long last, the heavily anticipated roll-out of that new Google-fied wi-fi has hit our local Starbucks in Northern California. How does it measure up compared to the old AT&T wi-fi? We ran the speed tests at different locations to find out. If you’ve...

Great Moments in Committees

9to5

Saying “I’m going to play devil’s advocate/the big bad wolf to voice some concerns” = get threatened with “then you won’t be invited back” from a board member at a chamber of commerce (Roseville) meeting today. Committee or...

2014 Wake Island Mud Run

Making Connections: 12 Things Online Dating Can Teach Biz About Connecting on the Web

Saving a Cherished Brand: REI’s Eroding Customer Experience

How Fast is Starbucks’ New Google WiFi? The Speed Test

Great Moments in Committees

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