Business, Business Development, Marketing, Strategy
1. Buying that which you don’t understand. Jet seemed to inject all of their money into their marketing, on the novelty of curation. There was little evidence to show that they were retaining the customers when the novelty wears off. Jet was just too new. It had a...
Business, Leadership, Management, People, Technology
Let’s dive right in. Marissa Mayer got a lot of press, hype and buzz when she took over. She was very influential force for women. However, professionally, her strategy was scattered, and her tactics were cherry picked from plays that were over-hyped and poorly...
Business, Heroik Culture, Podcast, Work Culture
Disclaimer: Below are the show notes and script that covers the podcast more or less. These notes will be more concise and tight as I find my narrative style and framework for the show. So bear with me. Welcome to THE Heroik Hour Podcast and thank you so much for...